Quality & safety

Quality you can trust

At Cuddles & Friends, quality is about more than soft products. It is about safety, consistency, reliable cooperation and creating plush concepts that businesses can feel confident offering to their customers.

Made for professional teddy bear concepts

Our products are created for businesses that need dependable plush products, clear communication and support from a supplier who understands how Make Your Own Bear concepts work in practice.

Our approach to quality

We work closely with experienced suppliers and production partners to offer plush products that are soft, appealing and suitable for professional use.

For us, quality also means being easy to work with. We want our customers to receive helpful guidance, clear answers and practical support whenever they need it.

We aim to provide products that support a safe, professional and memorable Make Your Own Bear experience.

Safety and product testing

Plush products must be safe, reliable and suitable for children. That is why product safety and testing are important parts of our work with suppliers.

Our products are tested according to relevant safety requirements for plush toys. If you need documentation for a specific product, please contact us and we will be happy to help.

Product quality

We focus on plush products that feel good, look appealing and can support a professional customer experience.

  • Soft and lovable plush designs
  • Reliable stitching and finishing
  • Products suitable for Make Your Own Bear concepts

Supplier cooperation

We believe strong supplier relationships are essential for consistent quality and ongoing product development.

  • Close communication with production partners
  • Ongoing product development
  • Feedback from B2B customers used in practice

If something is not right

Even with quality control, rare defects may occur. If you receive an item that is defective, please contact us with clear photos, item number and batch number so we can help you as quickly as possible.

We take customer feedback seriously and use it to improve our products, communication and processes.

Need product documentation?

If you need information about testing, safety or a specific product, please contact us. Our team will be happy to help.

Contact us

Our Commitment to Quality
Ensuring that each teddy bear meets our stringent quality standards is at the heart of what we do. From the initial design phase to the finished product, our dedicated team is committed to upholding the highest levels of craftsmanship and safety. We go the extra mile to guarantee that every cuddly friend we create is of the utmost quality, making them perfect for gifting and snuggling.

Testing Process
To ensure the durability, softness, and overall quality of our products, we subject each teddy bear to a rigorous testing process. All teddies are tested with EN71 1, 2, 3 and ASTNF 963. The expert quality control team conducts comprehensive tests, assessing factors such as seam strength, fabric quality, and stuffing integrity. We also prioritize safety testing to ensure that our products comply with the strictest international safety standards, providing peace of mind to our customers. 

Our Office in China
With an established office in China, we maintain a strong and seamless relationship with our trusted suppliers. This direct and close collaboration enables us to oversee the production process, guarantee timely deliveries, and maintain the exceptional quality that Cuddles and Friends is renowned for. Our presence in China not only facilitates efficient communication but also allows us to stay updated with the latest industry trends and innovations, ensuring that our products remain at the forefront of the market.

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Cuddles & friends, Fabriksvej 25, 6920 Videbæk, +45 30509810 Copyright © 2013-present Magento, Inc. All rights reserved.